Using Social Networking Websites to Promote Your Business

Social Networking - Toledo Investment DealsThe goal of using social networking in your business as an investor is to make money. This often results with the selling or buying of your properties. However, to sell or buy properties investors need to alert the general public. Customers cannot buy or sell you a property if they do not know that you exists. That is why, as a real estate investor, you need to advertise your business.

When it comes to advertising there are many real estate investors who literally cringe. Are you doing this now? There is a good chance that you are because many advertising methods cost money. As a business owner you want to make money not spend it, right? Unfortunately, if you believe that all forms of advertising take money, you are sadly mistaken. Although you may have to spend money to make your business what you want it to be, there are ways to promote your business and the properties and services that you provide without having to spend any money at all.

Advertising - Toledo Investment DealsIs your curiosity peaked yet? There is a good chance that it is, rightfully so. One of the ways that you can promote your business, without having to spend a dime, is by using something that is readily available online. That thing is online social networking websites Like Facebook, Twitter, Google+, Pinterest, and LinkedIn. A large number of Internet users, in fact millions of them, belong to at least one of these social networking website if not more.

When it comes to social networking, there are many individuals who think of online friendships or online relationships. While these types of relationships are the most common, did you know that social networking is also used for businesses? In fact, that was originally how social networking got started. Being a small business owner, especially one that operates an online presence, there is a way that you can use social networking sites to your advantage.

Although social networking websites are traditionally focused on those that would like to make online friends or develop online relationships, there are networking sites that are designed for investors. These websites will not only allow you to share your business information with other investors, but it will also allow you to develop close relationships with those that share an interest that is similar to yours. Essentially, this means that you could not only learn valuable business information, but you could also walk away with a new business partner or a new friend.

As previously mentioned, social networking websites with a focus on businesses, are a great way to promote your business. However, this does not mean that you should completely forget about the other online social networking websites, the ones that are designed to make online friendships.

Networking - Toledo Investment DealsIf you are looking to join an online community, you will need to create your own profile or profile page. If you are planning on joining a traditional social networking website, to gain access to millions of potential new customers, you are urged to be careful when making your online webpage or profile. One thing that Internet users hate is being solicited for business. This does not mean that you cannot use social networking to your advantage; it just means that you need to be careful with how you do it. Instead of creating a Facebook Fan Page or a Google+ page for your business, you are advised to make one for yourself, but, of course, you will want to include information on your business.

By joining a social networking website, especially one that is popular and has a large number of members, you should be able to generate interest in your business, including the properties and services that you provide. Who knows, but that interest generated could turn into sales; thus making your social networking experience more than worth it.

Make sure you join me on my social networking pages and lets connect.

Also be sure to check out my other articles related to Social Networking:

About John G.

I'm a full time real estate investor in NW Ohio, investing since 2007. I specialize in Wholesales, Subject 2's, Rehabs, Mentoring, Private Lenders and web based marketing. I'm your personal Residential Real Estate Engineer

2 Comments

  • Mary
    2 Mar 2013 | Permalink | Reply

    This is a great article and I appreciate it. Right now social networking is what I am
    working on, but do not know much about how to do it. Thank you Mary

    • 2 Mar 2013 | Permalink | Reply

      It’s something that take a little time and effort but if done correctly it can pay HUGE dividends!

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